7+ years engineering the gap between design and data, WordPress by craft, Growth Analyst by instinct, AI builder by obsession.

I'm Ali Naseh Abidi a WordPress Developer, Growth Analyst, and AI Workflow Builder based in Dubai, UAE. I don't just ship websites. I engineer the systems behind them: the funnels, the automations, the feedback loops that turn visitors into results.
At Paytm, I ran CRO and A/B testing at scale, building attribution models and data pipelines that automated away manual reporting. In parallel, I launched Promptify.ig an AI content platform that hit 50K+ views in its first month using prompt frameworks I engineered from scratch.
Understand the audience, the goal, and the gap between them.
Data first. User behavior, funnel analysis, competitor benchmarks.
Fast iterations. Wireframes, hypotheses, early experiments.
Clean code. Scalable systems. Elementor-compatible and performance-first.
A/B testing, CRO, speed audits. Every metric tracked. Every insight acted on.
Automate what works. Systemize the repeatable. Build for compound growth.
An AI-focused social media platform dedicated to prompt engineering, generative AI tools, productivity, and digital creativity. Built from zero — strategy, content systems, visual identity, and distribution — all by one person.
End-to-end CRO across web and app signup funnels. Diagnosed drop-off points using behavioral analysis, implemented UI/UX improvements, and ran A/B tests at statistical significance.
Integrated third-party data sources via RESTful APIs into reporting pipelines. Built real-time dashboards using Claude Code, eliminating manual reporting hours and enabling instant data-driven decisions.
From building automated data pipelines at Paytm with Claude Code, to launching Promptify.ig on reusable prompt frameworks, AI isn't a buzzword in my work. It's the infrastructure.
"I believe technology should feel invisible. Great design should feel inevitable."
— And the numbers should always go up.
Based in Dubai, UAE · Available Globally